For Small Businesses, Green is the New Black
Green – it’s the new black. But hopefully, it’s more than a fad, or a marketing gimmick – but a real strategy to build our economy and secure our future. At ACCION USA, we spent the better half of 2009 focused on green and how “greening” can help grow small business. Our objective is simple: to provide business owners practical means to improve their profits, their community and their planet.
But how can “greening” grow small business, you ask? Incorporating eco-friendly products and energy-saving measures will be easier than ever! Going green impacts the bottom line and helps small businesses to:
- Access new, green-conscious consumers
- Reduce business energy, water and waste costs
- Participate in the growing green economy
- Hire for green jobs
- Leverage to tax credits and rebate programs
On the 40th anniversary of Earth Day this April, ACCION USA will launch a green loan program, so stay tuned for a sneak preview in upcoming weeks.
Jennifer Spaziano, vice president of business development at ACCION USA, ioins Main Street Microfinance as a regular blog contributor, covering green business issues and ACCION USA’s launch into green lending. Stay tuned for news and progress on our green lending initiative!
Tags: business, energy efficiency, green